[Sigia-l] Commercial Impact of a Bad User Interface?

Listera listera at rcn.com
Fri Jul 16 13:49:34 EDT 2004


Listera:

> Don't know about going out of business...

I should have added the canonical example for this: Yahoo vs Google.
I consider a site's architecture inseparable from its UI. Given that, by
streamlining its user experience (clutter, ads, directories, payola, etc on
one side and simple, focused, useful offerings on the other), Google ate
Yahoo's breakfast, lunch and dinner to reach a purported market cap in
excess of $20 billion, in about three years.

Ziya
Nullius in Verba 






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