[Sigia-l] Commercial Impact of a Bad User Interface?

Jonathan Baker-Bates Jonathan.Baker-Bates at oyster.com
Fri Jul 16 12:55:15 EDT 2004


It's late on a tiring Friday afternoon here in London and I've been
wrestling with a client to get them to understand that doing some proper
user testing is really worth the effort.

And I had a thought. Are there any examples of significant businesses
that have (or might have) gone to the wall due to a user interface being
badly designed?

I can't immediately think of any. But that may be because I'm tired.

Can anyone think of a good example? This is for no better reason than I
can say "Look at what happened to XYZ Corp. - the UI for their product
stank and they crashed and *burned* because of it!

Jonathan



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