[Sigia-l] microcontent - a definition?

Listera listera at rcn.com
Mon Feb 16 03:17:38 EST 2004


"Eric Scheid" wrote:

> Interesting - there appears to be *two* definitions of the term floating
> about...

Let's put it this way, if you walk into a VC's office in the U.S., and
announce that you got a business plan based on microcontent, then describe
it as:
 
> * Jakob Nielsen's
>   = short text fragments which lead to larger content
>   * link titles, domain names, email subject lines
>   * a word or two, running up to a dozen words maybe

the VCs will ask, huh?

If you give the second definition, they'll ask you how it fits in with
"social software," as they reach for their check book. So you go from there.

Ziya
Nullius in Verba 





More information about the Sigia-l mailing list