[Sigia-l] Test Subjects: Compensation for a non-profit site study?

[Samantha Bailey]

I neglected to point out that I do not work for a non-profit; we're a bank,
so about as non-non-profit as you can get--my input is just regarding
compensating high net worth usability testing participants. :)


Samantha Bailey
samantha at baileysorts.com | http://baileysorts.com


----- Original Message ----- 
From: "Samantha Bailey" <a2slb at bellsouth.net>
To: <spaulsen at 9flights.com>; <sigia-l at asis.org>
Sent: Monday, November 03, 2003 9:21 PM
Subject: Re: [Sigia-l] Test Subjects: Compensation for a non-profit site
study?


> We routinely run user tests with high-net worth clients as well as with
> regular banking customers. High net worth test participants are offered
our
> going rate (about $100-200 depending on circumstances/amount of time
> spent)for remuneration donated to the charity of their choice. Non HNW
> clients are offered cash, although we also tell them we can donate the
money
> to the charity of their choice if they prefer. The rate of remuneration is
> based on what our local recruiting company considers the going rate.
>
> We have had very positive responses--it's true that the HNW clients don't
> "need" the money, but they appreciate their time being valued. Also, they
> appreciate being able to give input--our relationship managers often
assume
> that HNW clients will be too busy and won't want to be bothered but we
find
> that they're often really interested.
>
>
> Samantha Bailey
> samantha at baileysorts.com | http://baileysorts.com
>
>
> ----- Original Message ----- 
> From: "susan.paulsen" <spaulsen at 9flights.com>
> To: <sigia-l at asis.org>
> Sent: Monday, November 03, 2003 5:21 PM
> Subject: [Sigia-l] Test Subjects: Compensation for a non-profit site
study?
>
>
> > Hello,
> >
> > I'm looking for experience and opinions on how to compensate high-net
> > worth usability test subjects for a study looking at a non-profit
> > (charity) web site.
> >
> > Since our recruits will be high net worth individuals who donate to
other
> > charities, is it wise to appeal to them by asking them to consider their
> > time a donation?  I'm wondering if even offering them any other type of
> > incentive might seem like the non-profit has money to throw around, when
> > what we really want is donations and grants.
> >
> > Any guidance is appreciated.
> >
> > Thank you,
> > Susan Paulsen
> >
> >
> >
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