[Sigia-l] IA Position in Detroit, Michigan
Amy.Barnes at jwt.com
Amy.Barnes at jwt.com
Thu Jul 31 16:37:54 EDT 2003
INFORMATION ARCHICTECT (IA)
Reports to: Sr. Information Architect, JWT Detroit Digital
GENERAL POSITION DESCRIPTION
The Information Architect (IA) is the main person responsible for
architecting the digital user experience for JWT Detroit Digital clients.
The IA plays a central, facilitating role within a cross-disciplinary team,
working with all team members to produce research-based B2C marketing Web
sites.
In the course of a project, the IA works closely with JWT Clients, the
Director of Engineering, Engineers, Associate Creative Directors, Account
Representatives, Art Directors, Writers, and Project Managers.
The IA will also work more generally with the Sr. Information Architect,
the Sr. Creative Director, and the Director of Project Management.
RESPONSIBILITIES
The IA's primary work is strategic and analytical in nature and focuses on
the planning and definition phases of projects but follows through all
phases of the development cycle.
This work results usable Web sites through the development of tactical,
tangible documentation to be used by design, engineering, and quality
assurance teams, and the IA advances this documentation through all stages
of development.
The IA:
* Works with clients and internal teams to gather business and project
objectives and define project scope, and then translates these objectives
into functional requirements.
* Works closely with designers to implement sound information architectures
and information design principles.
* Works through and brings clarity to complex issues and presents clearly
articulated solutions for the team to act upon.
* Creates and maintains documentation such as competitive site analyses,
user personas, site architectures, functional templates (wireframes),
process flows, page inventories, and nomenclature inventories.
* Works with the Director of Metrics to analyze metrics data and addresses
changes to architectural designs.
* Participates in the integration of new technologies as needed and helps
determine the benefits of such technologies for both client and agency.
* Conducts regular, extensive Competitive Reviews and stays on top of
competitive marketplace conditions.
* Works with the JWT Research Team to collect customer data and
demographics and turn that information into action items for Web site
enhancements.
* Works with the clients and internal teams to define, plan, and schedule
user testing activities.
* Provides timing estimates and status updates to Project Management.
* Acts as a liaison between creative and engineering to ensure site
architecture and functionality get delivered according to specifications.
* Directs freelance and outside vendors as needed in the development of
architectural production.
DESIRED EXPERIENCE
* At least 3 years of experience designing consumer, front-end Web site
information architectures.
* Knowledge of usability heuristics and principles.
* Knowledge of information hierarchy principles.
* A sound understanding of graphic design principles and information design
issues.
* A strong understanding of programming, relational database design, and
cross-platform development and their effect on front-end architecture and
design development.
* An strong understanding of HTML, JavaScript, DHTML, consumer data
integration, and various multimedia applications such as Flash.
* An understanding of Web site marketing.
* Bachelor's degree preferred.
REQUIRED SKILLS
* Exceptional analytical, verbal, and written communication skills --
including business communication skills -- in order to negotiate, sell
ideas, facilitate, and communicate within a project team.
* Self-motivation in order to work well within a directional,
semi-autonomous environment.
* Ability to prioritize tasks, meet deadlines, and work within budgets in a
fast-paced production environment.
* Proficiency in MS Office (including Excel and PowerPoint), Visio, and
Photoshop.
POTENTIAL CAREER PATH
Interactive Strategist
*******************************************************************************
Interested candidates should forward a resume and cover letter to:
Delayne Turner
Human Resources Specialist
delayne.turner at jwt.com
313.964.2380
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