Persuasion was Re: [Sigia-l] Why Good Content Must Suck: Designing for the Scent of Information - Jared Spool

Henrik Olsen henrik.olsen at creuna.dk
Tue Jan 14 03:32:11 EST 2003


Peter Merholz wrote:
> Now, for the pieces on persuasive architecture:
>
> http://www.grokdotcom.com/persuasive-architecture.htm
> http://www.clickz.net/sales/traffic/article.php/1500731
> http://www.clickz.com/sales/traffic/article.php/1479791
>

Speaking of persuasive architecture and Bryan Eisenberg, who wrote the
articles refered to above, I have a new article on GUUUI on the subject,
which summarises many of Eisenberg's ideas and has the the persuasive
title:

Business-centred design - Designing web sites that sell
(http://www.guuui.com/)

Blurb: The user-centred design approach has been taken on from the field
of software development to the field of web development. But software
applications and web sites are not similar. Thinking of web site
visitors as users misses the point, that most web sites have a strategic
objective to meet. Balancing users' needs and strategic objectives
requires us to move beyond the boundaries of user-centred design.

Henrik Olsen
http://www.guuui.com - The Interaction Designer's Coffee Break



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