[Sigia-l] ROI/Value of Search Engine Design - Resources? +CRM ?

Boniface Lau boniface_lau at compuserve.com
Sun Feb 9 20:42:28 EST 2003


> From: sigia-l-admin at asis.org [mailto:sigia-l-admin at asis.org]On
> Behalf Of lisa colvin
>  
> Boniface Lau wrote: 
> > http://www.uie.com/Articles/why_amazon_succeeds.htm
> > criticizes Amazon's search capability on electronic products. But
> > the cited example "DVD player" worked much better than what the
> > report suggested.
> 
> I wrote:
> > > Did it work better before or *after* the report came out?
> 
> Boniface Lau wrote: 
> > It doesn't matter.
> 
> Actually it may. 

But not from the point of view of verifying the UIE article's
argument. As I had already stated in my last reply to you:

BL> When an argument's supporting case cannot be repeated later, the
BL> argument's validity is questionable.


Boniface



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