[Sigia-l] Seeking case studies of persona usage in Web projects for large enterprises

[Chris Chandler]

Hi Richard,

Dai Phan from Razorfish gave a presentation at the IA Summit that sounds like a perfect fit:

"Using Personas and Scenarios to Guide the Ford.Com Site Redesign"

http://www.asist-events.org/IASummit2003/cs23.shtml


I don't have a copy of the presentation, but you could try emailing her.


There are also a couple of links from the IA Wiki
http://iawiki.net/DeliverablesAndArtifacts#UserPersonasampUserScenarios

Hope this helps.

-cc




----- Original Message ----- 
From: "Richard Law" <rlaw at cisco.com>
To: <sigia-l at asis.org>
Sent: Wednesday, April 16, 2003 2:43 PM
Subject: [Sigia-l] Seeking case studies of persona usage in Web projects for large enterprises


> Hi All,
> 
> I'm looking for case studies of persona usage in Web projects for large
> enterprises with multiple business units or stakeholder groups. Any
> information will be greatly appreciated.
> 
> Feel free to post to the list or email me privately. Thanks!
> 
> Richard
> 
> .....................................................
> 
> Richard Law / name
> Information Architect / role
> Cisco.com User Experience / group
> rlaw at cisco.com / email
> SJ-14/3 B3-9 / workspace
> 408 853 8407 / IP phone
> 
> 
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