[Sigia-l] Information-centered Design (was I Want My GUT of I nformation Arc hitecture!)
Matthew Rehkopf
matt.rehkopf at experiencethread.com
Thu Apr 3 17:09:21 EST 2003
Fabrizio wrote:
"This second snippet doesn't sound nice with the rest of your thoughts.
IM(HHH)O this hyerarchi-mall model is completely outdated."
Don't get me wrong here. I am not just talking about a marketing site with
lots of products. I am talking about everything associated with that content
item being connected as well.
Yahoo!'s new team pages do this well (at least this is a start to what I am
talking about). Take a look at the North American NHL Team the Detroit Red
Wings' page:
http://sports.yahoo.com/nhl/teams/det/ Notice that not only does this page
have basic info like News, Next Game & Last Game, but it almost has
"everything" Detroit Red Wings: standings, point leaders on the team, goalie
stats, injuries, *community sites*, *shopping*. While this is still only
local to Yahoo!, can you imagine a Red Wings site that had every item of
merchandise from every vendor, ability to buy/sell tickets, advertisement
space in the stadium, recent trades, team history, time/locations of athlete
appearances, etc, etc, etc... That's what I want to see.
Frankly, I spend too much time searching on Google, and not enough time
learning or doing what I want. Sooner or later, we are going to have to make
it easier.
Matt
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