[Sigia-l] redesign: incremental or all-in-one?

[Simon Wistow]

On Thu, Oct 03, 2002 at 01:33:13PM -0400, Derek R said:
> Yep. The best-bet is to do it the way http://yahoo.com recently did,
> which is, to present the entire refit as a demo (like the gamers do,
> with hype) and actively solicit customer feedback from within that demo.
> This method of introduction allows the (new) product to be both there
> and not there, so that, you may go either-way without experiencing any
> dis-orientation.

Internally Yahoo! (or at leats we do at the European office) use what
are called buckets to present different versions of the layout to
different customers and see how they react and stuff. It's not a new
idea but you can see the results by looking at the difference between 

http://de.search.yahoo.com/search/de?p=shoes

and

http://de.search.yahoo.com/search/de?p=shoes&bucket=1

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