[spam] RE: [spam] RE: Info-tainment [was: Re: [Sigia-l] The New Nielsen?]

[David Heller]

There are many American issues out there.
The invention and use of info-tainment is not one of them.
Info-tainment was first used (probably) in story telling in pre-writing
societies, or where the literate were few and far between. In order to
teach people, they adapted the lessons into stories. Fables are probably
the best example of this, and these pre-date the US by a millennium or
5.

I find this blaming the USers for being too centric thing just
distracting the important part of the argument.

Experience Design is not a bandwidth issue as much as Flash is not
create unusable products. They are completely separate from the other
and to say otherwise is just misleading.

Paula was takinga  stand that whether she intended to or not, was
forcefully saying that the practical is more important than the visceral
or emotional when trying to create products that are for businesses.
While this speaks to selling one's services a lot more easily b/c the
emotional is considered flimsy to stand on, it is NOT true (IMHO). And a
few of us had try to describe situations where you cannot be so absolute
about this issue.

There are great examples of where the same functionality is "improved"
by putting an emotional experience to it. This doesn't imply bells &
whistles and can be as simple as a color change/addition & verbal
differences such as the difference between, "Get that for me" & "It
would be so helpful to me if you could please get that for me, dear."

The other part of this is that we don't have the golden rule for
balancing these issues yet, especially when it comes to the web, but
other industries such as architecture, advertising, imagineering,
industrial design etc. have a ton to offer us.

-- dave

David Heller
Sr. UI Designer
Documentum: The Leader in Enterprise Content Management
http://www.documentum.com/
 
T: 925-600-5636
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"If it is not useful, it will never be usable." --