[Neasis-l] Register Now for Amelia Kassel /Simmons CE Workshops

[GSLIS CE2]

*Please excuse cross-postings*

Information Entrepreneurship
Online -- November 1 - 30, 2008
$250 (Simmons GSLIS Alums $200)

Explore the exciting field of information entrepreneurship with a focus 
on independent research businesses, also called information brokerages. 
Workshop topics will include education, skills, and traits, the business 
infrastructure, marketing and sales, product development and 
deliverables, and tools of the trade. Use this opportunity to evaluate 
whether this business is for you by identifying and discussing your 
strengths and learning other skills you will need. We'll also discuss 
activities pursued by independent information professionals (IIPs) such 
as online, telephone and manual library research, legal and public 
records research, market research (secondary and primary), competitive 
intelligence, and industry and company research. Other areas include 
patents, medical information retrieval, prospect research, due 
diligence, and consulting and training, depending on the interests of 
workshop participants.

Two texts are required: /Building and Running a Successful Research 
Business/ by Mary Ellen Bates and /Super Searchers Make It On Their Own/ 
by Suzanne Sabroski.

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Secret Formula for Quality Business Research
November 1 - 30, 2008
$250 (Simmons GSLIS Alums $200)

Come learn about searching Web sites and portals, the importance of 
value-added aggregators and databases, and alternative search engines 
for Web 2.0 resources. Sharpen your internet and Web 2.0 searching 
skills with hands-on exercises that we discuss in this online workshop 
environment. No two searchers use the same sources or techniques. 
Through presentation slides and search strategy discussion forums, 
you'll extend your knowledge of how and where to search on topics 
assigned or of personal interest to you.

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Amelia Kassel is President and owner of MarketingBase, a firm 
specializing in industry, company and competitive and market 
intelligence research since 1984. Amelia taught at the graduate level 
for 15 years at the University of California Berkeley Extension, four 
years as adjunct faculty at San Jose State University School of Library 
and Information Science (1992-1996), and now teaches distance education 
for San Jose SLIS including Online Searching, Advanced Online Searching, 
and Competitive Intelligence Research. Amelia is author of The Super 
Searchers on Wall Street, a columnist for Searcher Magazine and operates 
a successful one-on-one e-mail-based training program for new searchers 
in corporations and independent information professionals starting or 
expanding their research businesses; amelia at marketingbase.com

For additional information see 
http://www.simmons.edu/gslis/continuinged/workshops/ or contact 
gslisce at simmons.edu

*********************************************
Kris Liberman '87LS
Program Manager
Simmons GSLIS CE
T - 617-521-2803
F - 617-521-3192
gslisce at simmons.edu
http://www.simmons.edu/gslis/continuinged/

-- 
Kris Liberman '87LS
Program Manager
Simmons GSLIS CE
T - 617-521-2803
F - 617-521-3192
gslisce at simmons.edu
http://www.simmons.edu/gslis/continuinged/