[MNASIS-L] MN SLA Chapter hosts the August 29th SLA Click-U-Live Webinar: "Libraries & competition: Intelligence for management & strategy - part 2"

[Janet Arth]

The Minnesota Chapter will host the August 29th SLA Click-U-Live Webinar: 
“Libraries & competition: Intelligence for management & strategy ­ part 2“

Date:  Tuesday, August 29, 2006

Time:  1:00pm - 2:30pm CT  (plan to arrive a few minutes early, as the 
seminar starts promptly at 1pm)

Location:
   Northwest Area Foundation
    (located on the 4th floor of the Drake Building)
   60 Plato Blvd.   Suite 400
   St. Paul, MN  55107

Your Host:   Melissa Yauk

Directions & Parking
http://www.mapquest.com/maps/map.adp?searchtype=address&formtype=search&countryid=250&addtohistory=&country=US&address=60+Plato+Blvd+E&city=Saint+Paul&state=MN&zipcode=55107-1827&historyid=&submit=Get+Map
(If this link does not work, copy and paste this link into your browser)

Cost:  $10 for SLA/ASIST/MALL or HSLM members:  $15 for 
non-members  (Please make your check payable to "Minnesota Chapter SLA" and 
bring it with you to the seminar.)

How to register:  Send the registration form shown below to Judy Galt 
(judy at galtinfo.com) or call Judy at 612-812-6428.  Space is limited, so 
register ASAP.

Registrations will be handled in the order received and a confirmation 
message will be sent.  Please note that if you register, you are obligated 
pay for your seminar attendance, whether or not you show up on August 29.

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August 29 Virtual Seminar Registration Form:

Name:

Phone number:

SLA/ASIST/MALL/HSLM member:  yes  no

Do you need a receipt:  yes  no

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Thanks to Melissa Yauk at Northwest Area Foundation for hosting the seminar.

Any questions, call me at 612-812-6428 or send an email to judy at galtinfo.com
Judy Galt


Seminar information follows:
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Libraries and Competition: Intelligence for Management and Strategy - Part II
August 29, 2006
1:00 pm ­ 2:30 pm CT

Description
Competitive and market intelligence are often viewed as processes or 
functions that are applicable to businesses only. While libraries and 
non-profit organizations don’t typically face peer competition, they 
confront serious competitive factors that may be identified, understood, 
anticipated, and monitored. These include:
    * Competition for funding
    * Pricing pressures from suppliers
    * Quickly evolving user habits, needs, and expectations
    * Shifting value of information and information services
    * Alternative information products and services

Much more than simply monitoring or researching your library or 
organization’s competitors or market, competitive and market intelligence 
offers robust and dynamic techniques and tools that can help your library 
tackle external issues, manage change, as well as enhance the development 
and implementation of its strategic plan. This Click U Live! Seminar Series 
will help you go beyond business as usual and learn how to use intelligence 
to: understand better your users and competition, stay ahead of change, 
minimize surprises and risk, develop your vision, and improve your strategy 
and tactics.

Part II

The second part of this Click U Live Seminar designed to get you started on 
practicing intelligence. We will discuss how you can identify your forces 
of competition, understand your competitive environment, and anticipate 
ways to identify the threats, risks, and opportunities to your 
organization. We will feature key intelligence frameworks that are adapted 
for application in libraries and non-profit organizations. This seminar 
will also offer an opportunity for your questions.

Targeted Learners

This Click U Live! Seminar is designed for librarians and information 
professionals who are interested in learning new tools to enhance their 
planning, decision-making, and overall management skills. It provides an 
overview of the benefits, practices, and tools for intelligence, specific 
to LIS environments. No prior background in intelligence is required.

Critical Learning Questions
    * What is competitive and market intelligence?
    * How can intelligence practices and tools support libraries and other 
information-based organizations?
    * How can it help me manage risks and identify opportunities with my 
funding sources, users, vendors, and others?
    * How can it help me in developing more robust, relevant, and realistic 
strategies and plans?
    * How do I develop intelligence capabilities and begin to implement 
intelligence in my organization?

Virtual Learning Series Speaker: Cynthia Cheng Correia, Knowledge inForm