[MNASIS-L] Library Marketing Seminar

[Janet M. Arth]

 >>From: Pat Wagner <pat at pattern.com>
 >>Subject: Free Online Library Marketing Seminar

  [Please excuse crosspostings.]

Hello and Happy Fall:

  This free one-hour web-based seminar is a new distillation of my one-
and two-day library marketing classes. It is based on both my 25 years
of working with libraries and my professional background in marketing,
advertising, public relations, graphic design and community-building.
If you have any questions or concerns, please do not hesitate to
contact me at pat at pattern.com.

  Perhaps you might spread the word, if you can. Thanks! We had a great
turnout for the Influence program in July and hope to top those numbers
 >>> this month.
 >>>
 >>> Pat Wagner
 >>> Pattern Research
 >>> www.pattern.com

Pat Wagner: Marketing As If Your Library Depended On It
Wednesday, September 24, 2003 | 11 AM Eastern - One hour live

Space for this event is limited, so register today at
  http://www.DynixInstitute.com

Marketing is more than press releases, posters, and speeches. It is an
ongoing conversation with people in your community, your institution,
and your organization. Until recently, marketing was not often
discussed in relation to libraries, but it has become increasingly
important as the basic role of libraries is in flux. Learn how you can
use marketing tools and concepts to help your library thrive in
challenging times.

Dynix Web Seminar Series
  Attend online as the Dynix Institute presents compelling speakers
selected from among leaders in librarianship and information
technology. In each biweekly Web conference, presenters will share
their expertise and enhance your understanding of current topics
important to librarians. Participating in Web conferences is as easy as 
typing a URL into your Web browser and using our toll-free conference line 
to dial into the session.

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