[Asis-l] Big Data is Complex. Don't Get Left Behind.

[H. Michelle Chen]

In the May/June issue of Information Outlook, Peter Mulford of BTS points
to the three W's framework as a tool to manage big data and turn it into
insights. By asking who, what, and why, "the team will dramatically improve
the odds of success by ensuring it is working on a problem the customer
actually cares about."

There's no doubt that big data is complex. Stay current in this rapidly
growing field by earning a Certificate in Big Data
<http://ischool.sjsu.edu/programs/certificate-big-data?utm_source=listservs&utm_medium=email&utm_campaign=BigData>
from the San Jose State University School of Information. As a student in
this *fully online program*, you will learn how to:


   - Apply data mining techniques and applications to web mining utilizing
   open source data mining and Hadoop based tools;
   - Visualize and present abstract information in order to formulate
   data-driven business strategies;
   - Translate big data into insights that are essential to gaining a
   competitive advantage in the market.

Gain these skills and more in just two semesters, with courses starting in
August. *This is the last week to get your application in before the
deadline of July 1, 2016*. Please visit our website
<http://ischool.sjsu.edu/programs/big-data-certificate/admissions-process?utm_source=listservs&utm_medium=email&utm_campaign=BigData>
for admissions requirements and link to the online application.

If you have any questions, please email me at hsuanwei.chen at sjsu.edu.

Best regards,

Michelle Chen, Ph.D.
Assistant Professor, School of Information
Program Coordinator, Certificate in Big Data
San José State University
One Washington Square, San José, CA 95192-0029
SJSU iSchool: ischool.sjsu.edu
Certificate in Big Data: ischool.sjsu.edu/programs/certificate-big-data