[Asis-l] Google Online Marketing Challenge 2012

[Jim Jansen]

Hello,

We are pleased to announce that registration for 
Google Online Marketing Challenge 2012 is now open! The 2011 Challenge got even bigger with over 50,000 students in 100 countries competing and learning about online advertising.

But what is this challenge, you ask? 
The Google Online Marketing Challenge is a global online marketing competition for students from any higher education institution in the world. Students develop and run a successful online advertising campaigns through Google AdWords for a real business
 or non-profit organization, exercising their advertising and consulting skills.
And you think of costs? It is free as Google provides USD 250 worth AdWords credit for running the campaigns for this Challenge! Then Google and a global panel of independent academics select the winning teams based on the success of their
 campaign and the quality of their written reports.  
There is reason for more excitement - we are introducing a brand new award category, The Best Social Media Page Award to incorporate the increasing importance of social media in online marketing. Watch out for more details coming your way.  

Can't wait to register? Here are the next steps.  
Professor, lecturer or whoever teaches must first register and then their students can sign up for the Challenge under them. Registration for professors is now open while sign-up for students opens on January 31, 2012. Any professor at any higher education
 institute can register a student team. Students can either be graduate or undergraduate, and from any discipline.

Why are you still reading? Learn more and 
register now.

Finally, please help us spread the joy - forward this hot news to your colleagues and friends!

Thanks, 
The Google Online Marketing Challenge Team

Best,
Jim 
Jim Jansen | College of Information Sciences and Technology | The Pennsylvania State University | Twitter:
http://twitter.com/jimjansen |
321G Information Sciences and Technology Building | University Park, PA 16802 | Office: 814-865-6459 | Fax: 814-865-6426 | Email: jjansen at acm.org |
Senior Fellow, Pew Internet and American Life Project | Pew Research Center |1615 L Street, NW Suite 700 Washington, DC 20036
| URL: http://ist.psu.edu/faculty_pages/jjansen/
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