[Asis-l] Redefining the Value of Information, NFAIS, Feb 28-Mar 2

[Jill O'Neill]

THE 2010 NFAIS ANNUAL CONFERENCE TAKES A LOOK AT HOW USERS MEASURE THE VALUE
OF INFORMATION

The 2010 NFAIS Annual conference, Redefining the Value of Information:
Exploring the New Equation, will take place February 28 - March 2, 2010 at
the Hyatt at the Bellevue in Philadelphia, PA (for details go to:
http://www.nfais.org/page/23-2010-annual-conference).  This three-day
meeting will focus on the measures information seekers now use to define
information value and why these measures are important to them.  Content
providers, librarians and educators will be challenged to look without bias
at these new factors and ultimately address them to ensure that their
products and services stay at the top of the rating scale! 

Highlights Include:

•	A thought-provoking look at today’s Information Revolution by Clay
Shirky, author of Here Comes Everybody: The Power of Organizing Without
Organization.

•	New research findings from Outsell, Inc. showing what information
users really value.
 
•	A panel of experienced researchers discussing what they value in
information products and services and why. 

•	A look at how publishers and librarians are embracing the new
measures of value - including Thomson Reuters’ mobile strategy, Elsevier’s
Article of the Future, Dow Jones’ new Wall Street Journal Professional
Edition. Alacra Pulse’s incorporation of user-generated content, CAS’ new
use of social media, and Sun Microsystems’ state-of –the art library
services

•	A look at emerging technologies that will improve search results,
decrease search time, and facilitate translations on the fly. 

•	The Miles Conrad Memorial Lecture given by award recipient Lorcan
Dempsey, Vice President and Chief Strategist at OCLC.

•	A discussion of the importance of quality as a measure of
information value by Sabine Brünger-Weilandt, President/CEO of FIZ
Karlsruhe.

•	A discussion of two key trends that are transforming user
perceptions of the value of information -  the growth of open content by
Peter Brantley of the Internet Archive and  scholars’ increasing demand for
social connectedness by Joy Moore of Seed Media Group.

•	Case studies that will show how content providers and librarians can
measure the real return on investment that their products and services
provide to users.

•	 A closing keynote by John Willbanks, Vice President of Science at
the Creative Commons, that will examine the importance of disaggregated,
multivariate knowledge in scholarly communication, and the impacts - both
good and bad - of the coming shift away from the journal as the core form of
knowledge transmission.

Establishing value for today’s digital information products and services is
no easy task. For while credibility, quality and authority remain key to
information value, the melding of content and technology has increased user
expectations and introduced new measures for consideration. Attend the 52ns
NFAIS Annual Conference and join us in exploring the new value equation. 

To register or obtain more information contact: Jill O'Neill, NFAIS Director
of Communication and Planning (jilloneill at nfais.org or 215-893-1561) or
visit the NFAIS Web site at
http://www.nfais.org/page/23-2010-annual-conference.

The National Federation of Advanced Information Services (NFAIS), 1518
Walnut Street, Suite 1004, Philadelphia, PA 19102-3403

NFAIS:  Serving the Global Information Community

Jill O'Neill
Director, Planning & Communication
NFAIS
(v) 215-893-1561
(email) jilloneill at nfais.org